Ethan Walton

Director of Communications & Marketing

Boone Area Chamber of Commerce

Photo of Ethan Walton

Professional Bio

The Boone Area Chamber of Commerce is pleased to announce the hiring of Ethan Walton as Director of Communications and Marketing. He will lead the efforts of the Communications team to continue to effectively position the organization as a trusted source for business and community information, while also providing communications and marketing support to local Chamber member businesses and organizations.

A native of Raleigh North Carolina, Walton began his career as the inaugural employee of HiveTracks, a Boone area startup that has become a leader in the agricultural technology industry. Walton served as the Product and Customer Experience Manager for six years (2016-2022) leading the team in strategic communications efforts, increasing revenue through tactical marketing and sales strategies, and gaining social capital and further respect in the industry.

A graduate of Appalachian State University, earning his bachelor’s degree in economics and computer information systems, Walton’s family has been in the Boone area for generations, which has shaped his identity and values. “The Boone community has been an absolute joy to my family and I, and I look forward to contributing to the positive impact that the Boone Area Chamber is making in our area.”

“When searching for a leader for our communications and marketing team, Ethan quickly emerged as a well-rounded and skilled professional that will immediately enhance our staff,” said David Jackson, President/CEO of the Boone Area Chamber of Commerce. “He was deeply involved in the brand creation, content generation, and customer communication with HiveTracks, one of the fastest growing tech businesses in Western North Carolina. His ability to match communication strategies with a fresh take on positioning the Chamber’s messaging will help further connect and inform chamber members and the broader High Country community.” 


Parent: Boone Area Chamber of Commerce

149 Jefferson Road Office of Peak Group Insurance Boone, NC 28607


Photo of Ethan Walton


Appalachian State University 2016

Economics & Computer Information Systems

Areas of Expertise