4 Under 40 Awards


An evening designed to celebrate 16 emerging High Country’s leaders highlighted by five honorees earning accolades, the Boone Area Chamber of Commerce 4 Under 40 Awards are hosted annually in each spring. This event serves to recognize and celebrate emerging leaders in the High Country in the following categories: Business Owner, Education Professional, Non-Profit Professional, and Rising Star. The 4 Under 40 awards are presented by Appalachian Commercial Real Estate.

If you have questions, please contact the Boone Area Chamber of Commerce at 828-264-2225 or email david@boonechamber.com





2024: 8th Annual 4 Under 40 Awards   2023: 7th Annual 4 Under 40 Awards 

2022: 6th Annual 4 Under 40 Awards   2021: 5th Annual 4 Under 40 Awards

2020: 4th Annual 4 Under 40 Awards   2019: 3rd Annual 4 Under 40 Awards

Business Owner 


Year Winner Name and Business
2017 Grant Seldomridge, River & Earth Adventures Inc.
2018 Tyler Moffatt, Moffatt & Moffatt, PLLC
2019  Joseph Miller, COBO/Black Cat Burrito 
2020 Seth Sullivan, The Cardinal/Lily's Snack Bar
2021 Matt Vincent, VPC Builders

Megan Ward, The Care Collective


Halee Hartley, Kid Cove


 Rowan Todd, Mountain Vista Window Washing

Education Professional


Year Winner Name and Business
2017 Dr. Caleb Marsh, Caldwell Community College & Technical Institute
2018 Zack Green, The Mountain Alliance
2019 Dr. Tierra Stark, Watauga High School
2020 Laura Berry, Watauga High School
2021 Dr. Alex Howard, Division of Student Affairs, Appalachian State University 
2022 Dr. Jamie Parson, Appalachian State University 
2023 Garrett Price, Watauga County Schools
2024 Dr. Katie Wall, Lees-McRae College

Non-Profit Business Professional


Year Winner Name and Business
2017 Jennifer Warren, Western Youth Network
2018 Danny Wilcox, We Can So You Can Foundation
2019 Andy Hill, Mountain True
2020 Lane Moody, Downtown Boone Development Association
2021 Mollie Furman, The Mediation & Restorative Justice Center
2022 Caroline Poteat, Blue Ridge Conservancy
2023 Brittany Luxton,  W.A.M.Y. Community Action 
2024 Jenn Bass, Hunger and Health Coalition

Rising Star


Year Winner Name and Business
2017 Anthony Brumfield, Hampton Inn & Suites by Hilton
2018 Anna Oakes, Mountain Times Publications
2019 Danielle Wade, Jackson Sumner & Associates
2020 Brady Combs, Combs, Tennant, & Carpenter
2021 Richard Campbell, Boone Rent-All & Parties Too
2022 Danielle Neibaur, The Horton Hotel
2023 Ashli Kemo, Spangler Restoration
2024 Moss Brennan, Watauga Democrat

Respect Your Elder


Year Winner Name and Business
2017 Erich Schlenker, Transportation Insight Center for Entrepreneurship
2018 Dr. Jim Street, Appalachian State University
2019 Jeannine Underdown Collins, Underdown & Associates
2020 Ron Henries, Watauga County Board of Education
2021 LouElla South, South's Specialty Clothiers
2022 Reba Moretz, Appalachian Ski Mountain
2023 Cay Harkins, Studio K 
2024 Dr. Kenneth E. Peacock, Appalachian State University